Today, millions of people around the world have been using the facebook integration tool to comment the presidential ceremony, with their facebook status, while watching it livestream.
A few comments about the ceremony.
-Microblogging is mainstream. It works, even for people who do not know what microblogging is but still used the tool. And people get that it is a global backchannel.
-TV, as a broadcasting tool, is dead.
-Live events are social events you want to share with your social network, so there are already enough buzzwords in my sentence to say that social media can be at the core center of these events.
Next Steps ?
On Thursday, during the XGames Skiing Superpipe event, french community website Skipass.com should host the backchannel. It will be more impressive to watch Simon Dumont throwing 1080's 8 meters off the pipe than Yoyo Ma playing the cello ;-)